My article on the pro test against Habre Sekvoya

Conciseness in description.

It's no secret that when preparing a business plan, entrepreneurs go into the wilds of economic calculations and descriptions of functionality often losing important.
One of the leading venture capital funds in Silicon Valley at the time recommended that employers take a simple test. Managing Partners of Sekvoya believe that the project is worthy of consideration, if his idea can be described on the reverse side of a business card, so the idea was attractive to potential customers, investors, partners and employees. Such a description should be short, a complete and 'sexy' ( means that it should bring all potential participants).

If the test passes, then it becomes easier. The entrepreneur can ignite even a few phrases of a random companion, but a simple and user friendly explanation of this other person would tell their friends about the project. And such a viral way the project can get to the investor (as they say, investors from Silicon Valley that the best designs come not from the site, and from the Network ).

And you can pass this test?.

for the record. fund. Sekvoya Capital. one of the three major funds. They invested in their time, companies such as Google, YouTube, PayPal, Apple, Atari, Cisco, LinkedIn, nVidea, Yahoo!.

PS. I read the comments and decided to add two disclaimer.
a. By default, the venture business meant that the project. protected. patent or provisional patent (it costs only $ 700 ). it. mandatory. requirement for investment.
2. Presentation of the project, as well as development of the company is doing. entrepreneur. Hardly ever the investor will not trust the programmer without the entrepreneurial and managerial skills, money. In the ' command' ekzekyutiv sammari the emphasis is not on the engineer's part, and the. managerial. The investor must be sure that the command of good ideas can build mnogosotmillionnuyu. corporation.